Reinforcing knowledge through hands-on tasks, case studies, quizzes, and role plays based on real Product Owner scenarios.
Interactive activities
Kahoot
Quizlet
Practical cases
Project work and portfolio creation.
Review of real IT products
Analysis of real IT products and different metrics.
Tools that help you effectively work with requirements, task prioritization, feedback analysis, and collaboration with the team and stakeholders.
Working with up-to-date tools
Miro
YouTrack
How you will study
You will have intensive classes in mini groups
Everyone will practice participating in and leading team agile meetings — just like in a real IT company.
Working with requirements
We learn how to write user stories, define tasks and acceptance criteria, and clarify requirements before handing them over to development..
We explore how to use AI for creating requirements, analyzing feedback, generating ideas, validating hypotheses, and speeding up day-to-day processes.
Collaboration with AI
We create and structure a backlog, analyze feature value, apply prioritization techniques, and prepare tasks for sprints.
Backlog creation
Handling typical scenarios
We practice common cases: requirements clarification, priority changes, and working with user feedback.
The syllabus
Product Manager / Product Owner role and responsibilities Product mindset: product vs project thinking Product vision, strategy and roadmap basics Market research: how to analyse opportunities Competitor analysis and SWOT framework Monetization models (B2B/B2C) and product value
Duration: 2 webinars (4 academic hours)
Customer segmentation and target audience definition Creating personas and identifying user needs Customer Journey Map (CJM): pain points and key moments CustDev interviews: preparation, script and structure Hypotheses validation and insight analysis UX basics, user flows and prototyping (Figma/Miro)
Duration: 3 webinars (6 academic hours)
MVP definition: scope, logic and success criteria Backlog building: user stories and acceptance criteria Prioritisation methods (RICE / ICE) Agile / Scrum product workflows and PM role Go-to-market basics: positioning, channels, messaging Metrics and unit economics: NSM, AARRR, CAC/LTV basics
Duration: 6 webinars (12 academic hours)
Product Manager CV: structure, wording and positioning LinkedIn optimisation: profile, headline and summary Cover letter and product pitch preparation PM skills matrix: hard + soft skills development plan Interview preparation and mock interview practice Job search strategy and negotiation checklist
Yes, we will issue a certificate of completion confirming that you have successfully completed the course.
You can pay by bank transfer or bank card, pay the full amount upfront or in installments. It is also possible to pay for the course through a company.